Real people. Real cars. Real presence.
The campaign California can't ignore.
Voters drive 40 minutes a day. Walk through 7 public spaces. See 300+ visual signals. None of them are yours.
TV ads get skipped. Yard signs ignored. Digital banners blocked.
The campaign that wins California isn't the one that spends the most.
It's the one that's impossible to ignore.
Spark & Roundel transform everyday supporters into the most visible grassroots campaign California has ever seen.
Spark is a compact, LED-lit display that attaches to the rear passenger-side window of any vehicle, turning everyday drives into thousands of campaign impressions for Matt Mahan.
Spark attaches in seconds and works around the clock to keep our campaign visible — day or night, moving or parked.

A “patented” mounting arm system is designed to securely attach a Spark to the rear passenger window area of most vehicle. No drilling or modification to the car is required.

Built-in LED lighting automatically adjusts to ambient light — bright in the day, brilliant at night.

From morning commutes to late-night drives, Spark turns every mile into campaign visibility that adds up.
Designed to stick securely to the inside of the rear passenger-side window on cars, trucks, SUVs, and more.
High-brightness LEDs ensure Spark stands out in daylight, cutting through glare and traffic.
Automatically bright at night, Spark becomes a moving beacon that grabs attention everywhere.
Rechargeable battery lasts up to 7 days on a single charge. USB-C charging keeps it ready to go.





Roundel is a circular campaign badge designed to be noticed. Not just a pin — it's a conversation trigger. When voters see it, they ask. And that question is how votes change.
Every Roundel is a conversation opportunity. Here's how it turns everyday interactions into real support for our campaign.
Roundel turns volunteers into the heart of our campaign. On every street, at every event, in every community — our message travels further when real people carry it with pride.
Roundel creates visibility and sparks curiosity in public spaces.
Volunteers talk with voters and build real connections.
Voters take action — register, support, and vote for Matt Mahan.
How Spark & Roundel form a self-reinforcing visibility loop across the Bay Area.
Morning commutes. Campus quads. City halls. Rallies. Night districts.
The campaign never stops.










See how Spark & Roundel transforms the streets of California into a campaign you can't look away from.
This isn't advertising. This is a decentralized public visibility system.
All packages include deployment logistics, creative assets, volunteer coordination, and campaign analytics.
Custom packages available. Talk to us →
Be the organization that gives Matt Mahan
the visibility advantage no competitor can match.